Life lessons from Chubby (my dad) and other smart folks I’ve met on the road.

I found it!

Yesterday I told you about my first 8-second WHY ME.

A kid of 19. Green as a goose. Selling real estate. My first “professional” job.

NO! Day after day that’s what I heard.

NO! A very discouraging word.

What to do? Chubby advised,

“Greg, you need an 8-second WHY ME. It’s got to be an IRRESISTIBLE reason why you (and only you) should be the ONLY choice to sell anyone’s home.”

What did I do?
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